Skip to content

The 4-6 Model of Channel Partner Enagement

Unlock the power of engaged channel partners with the 4-6 Model. This innovative framework identifies four key qualities of successful partners - Alignment, Advocacy, Participation and Performance - and outlines six essential program conditions to foster these traits.

Revolutionize Your Channel Partner Program

Unlock the secrets to fostering engaged, high-performing partners

  • Master the 4 key qualities of successful channel partners
  • Implement 6 crucial program conditions for partner success
  • Boost alignment, advocacy, participation, and performance
  • Transform your channel strategy with expert insights

Download our 4-6 Model guide and elevate your partner relationships.