Channel Partner Incentive Programs

Partner Participation Problems?

You're not alone, and it's probably not what you think. Most partner incentive programs struggle with participation. The good news is, there's a solution.

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Low Participation is Frustrating

You launched a program hoping to motivate partners, but only half are participating. That's pretty common.

Partners Seem Confused About Earning Rewards

If your partners aren't engaging with your program, they might not understand how it works or what they need to do.

You're Wondering if the Investment is Worth It

You're running a program that doesn't change partner behavior and you're not sure if you're investing in the right places.

You Don't Know if Your Program is Really Working

You're spending money on the program every month, but you're not sure if partners are selling more products because of it or if they would have sold the same amount anyway.

How We Help Fix Partner Problems

We’ve been helping companies run successful incentive programs for over 130 years, so we know what works and what doesn’t. Here’s how you get better results with Maritz.

31%

quit their programs because the rules are too hard to follow

36%

have disengaged due to uncompelling rewards

Here's What Most Companies Overlook

You might think your partners aren't interested. But that's usually not the case. Most participation problems come down to getting the foundation right — partners need to understand your rules and actually want your rewards.

The Key to Program Success

Success comes from keeping it simple for partners: clear rules, quick recognition and rewards they actually want.

Clear Rules

Partners should know how to earn in minutes, not hours.

Fair Goals

Set milestones that feel achievable, not out of reach.

Timely Messages

Send simple updates that guide, not overwhelm.

Reward Choices

Give options — cash, cards, trips, experiences, merch.

Instant Updates

Show progress instantly so partners trust the program.

Learn What's Possible

Here’s how to learn more about our channel partner incentive solutions

Ready to Improve Your Channel Program?

Complete the form below to schedule a call, submit an RFP or speak with our experts.

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